A soft toy will be your child’s constant companion for years to come. Whether you’re looking for their first teddy bear or adding to a collection of treasured friends, you’re sure to find a plush cuddly baby toy that will be cherished forever. As your little one grows, they'll most likely want to branch out from indoor play and we have a plethora of fun outdoor toys to cater for all sorts of new adventures.
There are soft spiral toys that attach to pushchairs, car seats or cots and lullaby toys that soothe your baby to sleep with gentle music and soft glowing lights. Discover colourful toys for prams to keep little ones entertained on the move and a variety of adorable blankies for cuddles at bedtime. As they grow up, they can move from soft baby dolls and cuddly toys to like things like playmobil sets to continue the fun!
To break the boredom of a long car journey, soft toys like glove puppets are perfect for bringing imaginative stories to life and keeping your little one entertained wherever you go. If your little one finds a favourite cuddly toy bunny or stuffed teddy, we even have toy dolls prams so they can take them out for a stroll! If a fluffy bunny isn't their thing, why not peruse our selection of cool dinosaur toys too? When playtime is over, pack the toys away in one of our children's toy boxes.